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personal messageIntroWelcome to Phase II of
Rocawear's I Will Not Lose Campaign. This year, we introduce to you
8 online "Communities"; that shed light on the many issues that
affect our communities and individuals around the world. To
participate, create a group and become an inspiration to others. If
you are the founder of a successful group, you can receive
exclusive sponsorship to support your cause and your group will be
recognized in the Daily Soap Box Widget. We've also got exclusive
skins, downloadable badges, wallpapers, buddy icons, and videos
from the winner's of last year's IWNL contest. Contest Update: Rocawear wants to make sure your look is on point this season. BP exclusive, now's your chance to enter to win $250 of Rocawear gear.GROUP AWARD AND PRIZES If you are the founder of a successful IWNL group, you are eligible to win exclusive awards and prizes from Rocawear. ![]()
Platinum: 1001-1500 group members
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Gold: 501-1000 group members
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Silver: 500 or less group members
About IWNL: (Mission Statement Included) On Aug.15th Rocawear launched IWNL, a contest that allowed users to submit videos clips describing how they faced and overcame adversity. Thousands of video submissions were received and you had the opportunity to watch and rate the videos. In the final round, two winners were selected to win the grand prize - a chance to be featured in Rocawear's 2008 Spring/Summer Campaign! This inspirational brand campaign was born from the same place that birthed every single successful cultural movement from Rock & Roll to Hip Hop. It is where Rocawear was born. Whether it's a young man who everyone said was too small and too slow in college emerging as an All-Pro NFL running back or a beautiful young woman overcoming the political implications of her family name to become a budding star in the modeling business, the statement rings true; I will not lose! Every success story no matter how big or small shares the common thread and attitude that is breathed within the essence of this campaign. It celebrates those who overcome adversity daily to continue to thrive and make the world a better place. These individuals have omitted the word can't from their vocabularies and have gone on to achieve in various ways. The campaign is the brainchild of one of those very people; Shawn Carter. Shawn Carter, better known to most as Jay-Z, broke into the music scene some 15 years ago as an aspiring artist looking for a chance to get his music heard. While most of us know the man today as arguably the most successful hip hop artist ever, few will remember a young man with a dream that every music executive at the time told him would never be realized. It was with the vision, passion and conviction that we are familiar with today that Jay-Z dismissed what others thought of him and emerged as the international cultural phenomena he always knew he'd become and continues to be today. Rocawear is continuing to shed light on the many issues that affect communities and individuals around the world. Our CommunitiesLearn more about each of the 8 Communities then support a group within it or create your own for your chance to let your voice be heard! Daily Soap BoxGet this Widget!Copy and Paste the following code to add the Daily Soap Box Widget to your page. CodeVideo GalleryBadges |
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recent blog postsR Multi Stitch JeanPosted June 24th, 2008 at 04:32pm
Stretch into these super hot denim jeans. They're stitched to perfection and crafted just for you. This Rocawear denim pant is fashioned by two-tone contrast topstitching throughout, button/zip fly closure, and traditional 5 pocket style with back flap detail adorned by multi-stitch trademark embroidered R's The Perfect Touch Of SummerPosted June 24th, 2008 at 03:59pm
Everyone needs a little time to stop and smell the roses. This Rose Tee is accented by metallic design, trademark R at chest in varying colors and texture and a metallic stitched RW logo flame at upper center backside. Short sleeves and a scoop neckline complete this top and make it just what you need for your summer wardrobe. Click HERE to get a regular update of all the hottest new to stay up on at The Roc. (continue reading)Are You Down To Get All The Hottest Rocawear Info?Posted June 24th, 2008 at 03:37pm
Roc Reality YouTube Special, a hot new fragrance to hit the market this year, newsletters, and pre-orders for Heart of The City exclusive looks. Stay on top of all this information by signing up for Rocawear's Newsblast Updates. Click HERE to get the hottest available news updates. It's your only way to stay tuned on what's going on in The Roc. (continue reading)friends (190,996) |
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